The Occupancy Challenge (Part 2) – How to Evaluate Reporting Tools for your Retirement Home Community

“What gets measured gets done” – Peter Drucker “An organization’s ability to learn, and translate that learning into action rapidly, is the ultimate competitive advantage” – Jack Welch A key factor critical to the success of any retirement home is management’s ability to generate, retrieve and act upon reliable and timely information. This is especially [...]

 
Webinar: Generate quality leads with the Comfort Life Network: Online + Mobile + Print + Digital channels

It’s hard enough to keep your website up to date, let alone all of your advertisements and online spaces. However, communicating in current and meaningful ways has proven to increase response rates to ads and decrease your overall cost per lead. View the webinar below to better understand how to grab readers’ attention and generate [...]

 
Search Engine Optimization (SEO) Tips for Retirement Communities

How to ensure your website is found in Google Many small businesses make the mistake of spending thousands of dollars on developing a great looking website, but forget about Search Engine Optimization (SEO). If people cannot find your website, then you are not making the most of your dollars invested. Here are five SEO tips [...]

 
Marketing Tips for Retirement Homes and Communities

How to fill your retirement suites Marketing retirement homes, assisted living or nursing homes is not an easy job. In most cases, people don’t ‘want’ to pack up, sell their house and move into a retirement suite. But if you work in the industry, you know that retirement communities increase the life span of seniors, [...]

 
Comfort Life Relaunch – Meeting of the Minds Nov 2010

Since 2001, Comfort Life – Canada’s Guide To Retirement Communities, has been helping seniors find retirement homes that meet their needs. This year marks a shift in the vision of Comfort Life with the changes in the landscape of media and marketing. Here’s a glimpse at what’s to come. We hope you’ll join us. Below [...]